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Airpush, the leading app monetization solution intended for Android developers, at present announced with the intention of it at the present has more than 10,000 Android applications in its meet people. The statement comes as Airpush launches Icon Ads, an innovative in mint condition want ad format to complement its doing well push-notification ads. Last month Airpush served more than 100 million shove notification ads in 150 countries, and the Airpush SDK has been scattered to more than 45 million diplomacy, just about a quarter of all Android diplomacy. The Company is considering exceptionally soaring demand from Android app developers, with more than 500 signing up each daylight hours. Airpush push-notification ads offer developers involving $5 and $20 CPMs, primarily due to the soaring CTRs with the intention of they provide to advertisers.

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When it comes to ensuring superior reading experience under a wide range of lighting conditions nothing beats e-ink technology. Introduced by the E-ink Corporation this technology is today commonly used on most electronic paper display devices.

What is an EPD?

EPDs or electronic paper displays are displays which have the distinct characteristics of high contrast paper, use very little power and have a thin and light appearance. It is very easy on the eye and gives the reader an impression like you are reading from paper. The main advantage is that unlike paper which doesn’t update the content, an EPD can!

A little about e-ink Corporation

E-ink Corporation is a privately held organization that is the largest manufacturer of EPDs. Started in the year 1997 by Mr. Joseph Jacobson, today e-ink technology is a revolution in itself. The E-ink Corporation has significant partnerships with many top companies such as Amazon, Sony and Motorola.

Where can this technology be useful?
E-ink is such a novel technology that it can be used in areas which haven’t been tapped into yet. For transportation signage this technology can be very useful, especially since factors like sunlight and viewing angle can hamper vision. For e-books this e-ink technology is being used these days as conventional e-books can strain the eyes. Even commonly used on cell phone displays this revolutionary technology is also being used by product designers to unleash their imagination!

Future goals

The E-ink Corporation has further plans to diversify the use of this technology. It aims at creating RadioPaper which will be a lightweight display that will also enable easy download of news content or even novels at the touch of a button. It will also have the same readability as ink present on paper but will have the added advantage of updated content. The ultimate goal of E-ink Corporation is to transform even convention surfaces to make them into display areas which use this e-ink technology.

Catalogs which are never dated

Imagine a world where you had billboards with dynamic content, catalogs which never needed replacement or updating or even newspapers which never became dated? Well, this isn’t out of a science fiction novel. It is a very real possibility with e-ink technology.

About the technology

Here’s a little something for those of you who absolutely dig technology. The concept behind e-ink is to use black and white present by the millions contained within microcapsules. These microcapsules are then electronically charged after which the particles sink or float. The ink can be used to coat any surface, even on potentially large areas. The content used will always get updated on a continual basis – thereby facilitating dynamic content with e-ink. Since the technology provides tremendous ease of reading there is no more need to actually print out information as you can read perfectly on the device itself. It’s in fact as good as reading a piece of paper! The e-ink technology can work on a myriad of surfaces and textures from metal, plastic to paper.

There is a lot of buzz about the latest hyper-threading technology. All of us know that enterprises, gaming software applications, and online businesses place a high demand on processors. To improve performance in the past, threading was enabled in software by splitting instructions into multiple streams. However, the hyper-threading technology enables you to get thread-level parallelism on each processor resulting in more efficient use of processor resources and improved performance. Hyper-threading technology based on the idea of simultaneous multi-threading technology   where multiple physical CPUs are used to process multiple threads at once. Created by Intel, the hyper-threading technology aims to build multiple logical processors inside a single physical CPU. Hyper-Threading technology, as the name implies, allows the CPU to work on two threads at one time. This technology is transparent to operating systems and programs.

All that is required to take advantage of hyper-threading is symmetric multiprocessing support in the operating system, as the logical processors appear as standard separate processors. It is possible to optimize operating system behavior on multi-processor hyper-threading capable systems, such as the Linux techniques discussed in Kernel Traffic. Hyper-Threading offers two logical processors in one physical package. Each logical processor must share external resources like memory, hard disk, etc. and also must use the same physical processor for computations. This technology is independent upon platform. Some applications are already multi-threaded and will automatically benefit from this technology. Multi-threaded applications take full benefits of the increased performance that Hyper-Threading Technology has to offer, permitting users will see immediate performance gains when multitasking. Hyper-threading technology has a great future in the coming years.

Commercial buyers of information technology products and services are locked into a self-defeating pattern of behavior when it comes to negotiating contract terms and conditions with technology vendors, and it is time to move on to a better approach. Better technology vendor negotiations produce better contracts for a technology project, and better contracts produce better project outcomes. So, break the mold and move on to a better way of negotiating contract terms and conditions for your next technology project.

Vendor Contracts – Timing Is Everything

Let us assume that by now you have done a lot of planning and information gathering for your proposed technology project, you have completed a vendor selection process, and now it is time to document your deal with your chosen vendor.

At this stage in the technology procurement process, the most common practice—indeed the almost-universal practice—is to distribute the vendor’s proposed contracts to your project team for review and comment. Then, as if by instinct, everyone starts looking for vendor bias in the contracts. No one has been given this specific directive. You simply assume and expect that everyone knows the drill. Folks on your project team begin striking certain biased provisions and scribbling notes about amending others. For sure, removing or limiting vendor bias in the contracts is a worthwhile exercise, but now is not the time to perform this exercise.

Light bulb on

I had to get several technology deals under my belt before I realized this, but at this early stage of the contracting process, you really need to focus first on terms and conditions that are important to you, not the terms and conditions that are important to your vendor. We know your vendor has included in its specimen contracts (as modified prior to presentation to you) all the terms and conditions of your deal that are important to your vendor. In fact, they are very easy to identify. They are all the contract terms with vendor bias. These provisions are so important to your vendor that it has purposely added bias to them, often with obvious exaggeration and redundancy. Even if your vendor has to bargain down somewhat from these provisions, your vendor is still in a safe position because the starting point was so extreme.

What you should do instead

At this initial stage of contracting, you should ignore your vendor’s proposed contracts. Simply set them aside for the time being, and do this for two reasons.

First, in order to express in writing the terms and conditions that are most important to you, you must actually think of what those terms and conditions might be. Likeable as your vendor may be, your vendor will not have already added to its proposed contracts the terms and conditions most important to you for your particular project. You will have to come up with this stuff on your own.

Second, until you know what terms and conditions are most important to you

for your particular project, you are in no position to challenge your vendor’s biased provisions except in attempt to remove or limit the bias. “I don’t know exactly what impact this provision has on our project, but I know it’s not a provision that helps our cause. ” Challenging these provisions in a vacuum does not really help you.

The big picture

Now is the time to start with a fresh, big-picture perspective, and then fill in lots of detail. Circle back to earlier stages of your procurement process and revisit your decisions, your assumptions, and the various things you have learned. As a result of your many meetings and discussions, there may be things that you are now taking for granted: special vendor qualifications, how a particular piece of your project will be orchestrated, acutely risky aspects of your project, and so on. Bring to mind other similar projects within your organization and apply what you learned from those experiences.

Re-acquainting yourself with prior thought processes, discoveries, assumptions, and experiences will help you remember aspects of your project that you previously deemed important—whether because they are critical to project success, they pose a substantial risk within your project, or perhaps both—and it will force you to consider the importance of other elements for the first time. This process will help you build out the terms and conditions for your deal that benefit and protect you, terms and conditions that maximize the probability of project success and minimize project risk.

As part of this process, make a detailed list of list of terms and conditions that are important for your particular project, and:

1) Categorize them by subject matter.

For example, requirements development and prioritization, data mapping, business process issues, software development, application integration, database integration, system integration, testing, implementation, buyer protections, vendor management tools, warranties, etc. When you get around to negotiating the items on your list with your vendor, your project team will have important reference points. “Does this contract item touch implementation? If so, let’s look at our implementation items. ”

2) Add qualifiers for each item.

Among other things, qualifiers can include a ranking of particular item’s relative importance within your project (critical to project success, represents substantial risk, wish list, etc. ). When you get around to negotiating the items on your list with your vendor, your project team will be less inclined to treat all items on your list as equally important. Almost certainly, not all will be equally important. Your team will have a sense of how hard to push on a particular item, and in terms of the give and take that occurs in any negotiation process, they will have sense of what items to compromise (and by how much) or concede outright if met by strong resistance from your vendor.

3) Add relevant notes and comments for each item.

Among other things, relevant notes to attach to your list items include comments about accountability. Who within your project will be accountable for accomplishing the particular item: your vendor, your internal staff, or some combination? And what should happen if the party with accountability drops the ball?

With this kind of list in hand, you are in a much better position to review your vendor’s proposed contracts. Perhaps most important, you are no longer reviewing the contracts in a vacuum. You are equipped to conduct a truly meaningful review of your vendor’s proposed contracts.

Is there a gap in the vendor’s proposed contracts; that is, an item from your list has not been addressed at all? Is there an inaccuracy in the vendor’s proposed contracts; that is, an item is addressed, but its present treatment does not match your understanding, preference or requirement? Are topics within the contracts miscategorized? Are interrelated items not treated as such? Are accountabilities not clearly established?

An even better approach

Although breaking the mold and adopting the above approach to technology vendor contracting will certainly help you produce better contracts for your next technology project, which contracts should facilitate a better project outcome, there is a way to help yourself even further.

Instead of starting with and working from your vendors’ proposed contracts for your next project, think about developing your own standard agreements to include within your technology procurement process (usually at the RFP stage).

First, develop a neutral or somewhat buyer-favorable Software License Agreement. Find a standard Software License Agreement and neutralize or remove the elements of vendor bias. Then add the buyer-side content that you would normally find yourself negotiating with a typical vendor (were you working from the vendor’s standard Software License Agreement). Next, find a standard Consulting Services Agreement and do the same thing.

You can add your newly-developed standard agreements to your next technology RFP and request that responding vendors either approve your standard agreements as-is, or cite alternative language for provisions they do not find acceptable.

By incorporating your standard agreements into your technology procurement process, you will achieve two important things. First, you will be able—probably for the first time—to evaluate vendor candidates based on one of the most important factors for project success, terms and conditions. You can guage a prospective vendors appetite for terms and conditions that are important to your for your particular project BEFORE you have selected a vendor. It is much harder to win favorable terms and conditions AFTER you have selected the vendor for your project. And second, you will greatly reduce negotiation cycle times.

More and more commercial information technology buyers—of all sizes—are using this approach. It may surprise you to learn that many reputable technology vendors will not only entertain the possibility of working from your standard agreements instead of theirs, they may even welcome the prospect because it saves them time and expense as well.

A word of caution

When you develop your own standard agreements, exercise some discipline. Do not convert a terribly vendor-biased agreement into a terribly buyer-biased agreement. This will not help your cause. Instead, shoot for balance. Software developers, for example, have to protect their rights in their intellectual property, and there a certain limits beyond which they will not venture; for example, an excessively broad license grant. Understand vendor limitations and be fair. Add buyer bias judiciously and only if it is truly important to your organization.

Meet Nuckles at http://www. NucklesLaw. com or visit the firm’s sister site at http://www. TechnologyBuyersAdvocate. com.

© 2008 All rights reserved. Olive Consulting Group LLC / Nuckles Law Firm

Anytime from mid to late June, my diary is normally reserved for attendance at HITEC, undoubtedly the world’s leading hospitality technology event. This year was no exception so I found myself in Austin, Texas. What a great place – with hotels close to the Convention Center, this ‘Live Music Capital of the World’ also enjoys being one of the world’s technology innovation capitals. This year I came away excited by the evidence that the global hotel industry and its technology providers are working on the right issues. HITEC offers a unique combination of highly rated educational sessions, a huge technology exposition and many, many sponsored evening parties for those ever valuable networking opportunities and conspicuous consumption of margarita cocktails! Sessions are led by industry peers and experts whilst the expo showcases the latest industry products and services from over 300 companies. Combined with the opportunities to connect with fellow hotel technology professionals, HITEC has everything to keep me current in my thinking for today and the future. This year I came away excited by the evidence that the global hotel industry and its technology providers are working on the right issues. Today’s connected world allows for businesses to be structured in very different ways, with innovation being accessed from both inside and increasingly outside the organisation. In some ways of course this is the trend that Hotel Solutions Partnership is part of – enabling clients that engage online to import expertise that can be delivered in person and/ or on-line. There are many examples of hotel companies distributing and networking to garner a higher level of thinking and innovations in service, experience, design, creation and execution than that which is available within the four corporate walls. I’ve written in these columns before about how technology is allowing the customer to be the innovator of the bedroom experience and once again I saw the Guestroom of the Future at HITEC. Such has been the interest that Guestroom 2010 is looking much further into the future by recently re-branding as Guestroom 20X. At this years show I also noted that progressive hotel brands are increasingly willing customers to engage online with one another and with the organization. The goal is to tap into this new type of guest engagement for shareholder gain. Brands are engaging with guests to design, test and market different elements of the guest experience. With improved insights into the guests needs, such brands should be better equipped to quickly reconfigure the hotel product, service and overall experience. As my associate Larry Bowman points out later, technology allows employers to tap into the pool of talent in very different ways than in recent years. And I think we will see an increasing willingness to outsource more and more essential but non-core processes leveraging the web as hotel companies drive toward further and further productivity gains. Suppliers that fail to be ahead of regulations, standards, and consumer requirements can suffer in bringing up new automotive technologies to market. In early days of auto industry, latest technologies tend to introduce in random manner, at times based on inventor’s whim or possibly even dream tinkerer had night before. Great Bentley brought in aluminum pistons in automobiles due to decorative piston shaped paperweight that he had seen! To men and women functioning in this area, vagaries that enclose successful new automotive technology introductions most likely seem wide open. For each technology that embraces, over 10 potential fresh ones are been discarded. Steam cooled engines, talking dashboards, plastic cylinder blocks, as well as high-temperature electric batteries are some of ideas, which sounds good at some point, however finished up on the industry’s discard pile. In order understand forces at work — and huge investments that they make — means knowing four main drivers of the automotive technology achievement and failure. loans online

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With the advent of 3D printing technology the perimeters of design and engineering protocols have changed. Traditional protocols for engineering and design work required long periods of time between stages of development. 3D printer technology has dramatically shortened the time necessary between stages. Before the development of 3D printing technology prototyping required many man hours to produce a working prototype and the time necessary was multiplied each time a design change to the prototype had to be made. This added to the cost of product design and delayed products from moving to the next stage of development. 3D printing technology saves design teams a considerable amount to time and energy to produce prototypes and the application of design changes.

3D Printer Prototypes

3D Printer Prototype Testing

3D Printer Prototypes

With 3D printing technology come many advantages for the production of prototypes. From the conceptual to testing stage the technology has improve production speed, cost, and simplicity. A 3D printing system using rapid prototype technology enhances the design process by producing a 3 dimensional model. The 3D printing system produces an actual model that can be seen and manipulated by designers during various stages of the development process which helps engineers to facilitate prototype corrections and enhancements. Compared to a 3D printer, usual methods of producing prototypes is time consuming, costly and has to be repeated even if the smallest change is made to the design. Using a 3D printing system to enhance product designs is more efficient and cuts a great deal of time off the various stages of product development.

A 3D printer helps to reduce the bottom line cost of research and development by facilitating the prototyping process. Product development is a costly and prototype design and production can add considerable expense to a project. Multiple design changes, failure to meet deadlines and retooling only add to the bottom line expense of the production process. Utilizing a 3D printer will enhance the design process and cut costs where design changes have to be made by eliminating many of the costs associated with prototype production. With a 3D printing system no additional retooling or reengineering is necessary, because changes only have to be made in the computer assisted design software program. The whole process of creating, changing and constructing prototypes is enhanced through the use of 3D printing technology.

3D Printer Prototype Testing

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Product testing is an important stage of new product development and a 3D printing system can enhance the testing phase and make the results more effective. Because a 3D printer reduces testing costs the process can be that much more effective. No one wants to be the one who tests a product after they have spent a substantial amount of money on it. As 3D printing technology continues to advance the product testing and development phase everyone will benefit from the technology. When a company can reduce research and development costs by using 3D printing technology, every one will benefit from the savings. The costs or savings for the testing, designing and producing of new products is always passed on to the purchaser of those products.